Vbox7 is a video & viral stories entertainment destination for millennials and Zgens. It is popular as one of the biggest Bulgarian websites in this age category. Content is editorially moderated, but created by independent producers, vloggers and other creators. Additional stream of content is generated by 7Talents – MCN for digital first content, including popular premium web series, like Follow me, Viral, Not this way, Brother and many others. The platform also includes a lot of TV content, contributed by NOVA, Zoomin TV, RUPTLY, DW and others. It has above 1,2 million real users and 35 million video views, monthly.