United Media’s spring spectacle of premier programming

12. March 2024

United Media maintains its dominance in the media landscape with a relentless commitment to top-notch programming, spanning entertainment, news, sports, and serial content. Our recently unveiled spring line-up on television stations elevates the viewing experience to new heights, promising audiences an exhilarating journey.

From our TV channels across Southeastern Europe, viewers can indulge in an array of the world’s most prestigious licensed TV formats, including Survivor, Your Face Sounds Familiar, Hell’s Kitchen, I can see your voice and the quiz show Joker. Additionally, we offer a diverse range of original series programs and exclusive coverage of prestigious sports competitions, ensuring non-stop excitement for our audience.

On the most-watched TV channel in Bulgaria – Nova, which operates as part of United Media, we launched the spring schedule with the fifth season of the most romantic reality show – Power Couple. The success of this format has once again been confirmed by high viewership and a 33.8% audience share in the target demo 18-59. The entertaining show Your Face Sounds Familiar premiered during the second part of February, with the new season of Hell’s Kitchen, and the official audience metric figures show nearly a 40% lead over the competition’s results.

In addition to these outstanding formats, Nova brings the Bulgarian public the long-awaited continuation of the successful series The Devil`s Throat – The Demon’s Fall, as well as the docu-reality Love Affairs.

The most-watched commercial television network in Croatia – Nova has a number of new shows this spring. In addition to new seasons of entertainment show “Your Face Sounds Familiar”, Nova launched the reality Survivor, and the quiz “Joker”. Nova will also introduce in the second part of March the format “I can see your voice”.

“I can see your voice” is an international music reality game show. The show features popular domestic and international tunes, superb television production, and entertainment for all ages. An entertaining show airing once a week in prime-time challenges contestants to determine who sings well and who doesn’t, without hearing them, adding an exciting dose of mystery to the world of music.

Viewers can also test their knowledge through the dynamic daily quiz Joker, and this spring will have the opportunity to watch the third season of the popular show Survivor. New contestants in the Dominican Republic will face numerous challenges at the border of physical and mental endurance.

The premier episode of the most entertaining show in Croatia, Your Face Sounds Familiar had 41% audience share in the target demo 18-59 and placed the program as the most watched program of the Month. The rich spring schedule is complemented by new episodes of the most successful prime time series Best men, which will soon celebrate its 450th episode on air, being the longest original fiction format produced by United Media.

On Nova in Serbia, viewers enjoy the third season of the entertainment-competition series Survivor, which rightfully carries the epithet of one of the most exciting formats on television, as it brings a daily tense battle for survival and dramatic moments of two teams fighting for final victory. Also, this spring, viewers will witness the long-awaited series “Time of Death”, based on the novel by Dobrica Ćosić and one of the most significant works of Serbian literature. The adaptation of the novel “Time of Death” into a series represents one of the largest production undertakings in this region.

Nova in Bosnia and Herzegovina enter this spring with entertainment show “It’s never too late”, the reality “Survivor”, the Croatian series “Best men” and music show “Grand Stars” – original music competition produced by United Media. This talent show, besides airing on Nova, is broadcast on national television in Serbia and Montenegro, breaking viewing records everywhere.

On our sports channels Sport Klub and Diema Sports, the ultimate excitement of the new seasons of Formula 1 and Moto GP begins, alongside the already dynamic basketball Euroleague season which is breaking all viewership records. The Premier League is certainly the most exciting competition and a treat for all football fans, while viewers in Bulgaria follow the matches on our Diema Sport channels.

On our sports channels in Greece, viewers enjoy coverage of the most important football competitions: Premier League, La Liga, Bundesliga, Super League, as well as the biggest European basketball competition: Euroleague, alongside top-notch tennis. Nova cinema and Nova life channels offer exclusive entertainment content.

United Media is proud of the content we are able to offer our viewers in all countries. In addition to top-notch formats and prestigious competitions, media outlets operating within United Media are also a place for information on the most important daily political and business topics and a synonym for professional and responsible journalism.

The N1 news platform across all countries is achieving excellent viewership results, especially in Serbia and Croatia where it is an election year. Analyses, comments, and special programs dedicated to elections attract significant attention from viewers, considering the trust they have in N1 as a source of information.

Also, our digital assets in all countries are experiencing a daily increase in visits. A few months ago, we launched licensed digital editions of Forbes magazine in five countries, which quickly gained a loyal readership among the business community. We continue our expansion this month by launching an independent investigative weekly newspaper in Serbia – Radar.

In the next months, we will continue to pursue ambitious development and upgrade initiatives, focused on growing our reach and enhancing our services. We anticipate that this year will be our most successful ever, confirming our leadership position in the media industry in SEE.

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